| 000 | 01023pam a2200289 a 4500 | ||
|---|---|---|---|
| 999 |
_c9029 _d9029 |
||
| 001 | 4328842 | ||
| 003 | OSt | ||
| 005 | 20170426134327.0 | ||
| 008 | 880711s1989 ilua b 001 0 eng | ||
| 010 | _a 88018573 | ||
| 020 |
_a0256068135 : _c$39.95 |
||
| 040 |
_aDLC _cDLC _dDLC |
||
| 050 | 0 | 0 |
_aHF5415.2 _b.B65 1989 |
| 082 | 0 | 0 |
_a658.8/3 _219 |
| 100 | 1 | _aBoyd, Harper W. | |
| 245 | 1 | 0 |
_aMarketing research : _btext and cases / _cHarper W. Boyd, Jr., Ralph Westfall, Stanley F. Stasch. |
| 250 | _a7th ed. | ||
| 260 |
_aHomewood, Ill. : _bIrwin, _c1989. |
||
| 300 |
_axv, 816 p. : _bill. ; _c25 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aMarketing research. | |
| 650 | 0 |
_aMarketing research _xCase studies. |
|
| 700 | 1 | _aWestfall, Ralph L. | |
| 700 | 1 | _aStasch, Stanley F. | |
| 906 |
_a7 _bcbc _corignew _d1 _eocip _f19 _gy-gencatlg |
||
| 942 |
_2ddc _cBK |
||