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The social psychology of consumer behaviour / Richard P. Bagozzi, Zeynep Gürhan-Canli and Joseph R. Priester.

By: Contributor(s): Material type: TextTextSeries: Applying social psychologyPublication details: New Delhi TMH 2010.Description: x, 222 p. : ill. ; 24 cmISBN:
  • 9780070700598
  • 9780335207237
  • 0335207227 (pbk.)
  • 9780335207220 (pbk.)
Subject(s): DDC classification:
  • 306.3 21
LOC classification:
  • HB801 .B267 2002
Online resources:
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Includes bibliographical references (p. [177]-214) and indexes.

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