TY - BOOK AU - Ulrich,Karl T AU - Eppinger,Steven D AU - Goyal,Anita TI - Product design and development SN - 9789352601851 U1 - 658.5752 PY - 2016/// CY - Chennai PB - McGraw-Hill KW - Industrial management KW - Production management KW - Industrial engineering KW - New products, Management ER -