TY  - BOOK
AU  - Keller,Kevin Lane
TI  - STRATEGIC BRAND MANAGEMENT : BUILDING,MEASURING,AND MANAGING BRAND EQUITY
SN  - 9788120323094
U1  - 658.82 
PY  - 2007///
CY  - NEW DELHI
PB  - PRENTICE -HALL OF INDIA
ER  -