TY  - BOOK
AU  - Stafford,Marla R.
AU  - Faber,Ronald J.
TI  - ADVERTISING PROMOTION & NEW MEDIA
SN  - 812032739X
U1  - 659.14 
PY  - 2005///
CY  - NEW DELHI
PB  - PRENTICE -HALL OF INDIA
ER  -